We use the power of play to win.
We design toys and games with which kids can have fun. Educational and valuable experiences that parents enjoy.
We create opportunities for retailers to connect with families. To foster sustainable relationships with their loyal customers of today and tomorrow.
Reached & played with over
percent of families with kids in 40 countries
loyalty campaigns for kids to play to grow across the globe
billion fun toys, plushies, and collectibles… and counting
Selection of clients who play with us
They care about kids and families as much as we do. Together, we turn grocery shopping into a fun and engaging playground for families.
Our kid-inspired loyalty campaigns
We’re licensed to play.A friendly mouse, a brave superhero, a small blue creature... we grew up with characters who became our best companions. So do our kids. That is why we develop creative IPs and a growing portfolio of licenses—from the world’s best entertainment franchises—that every generation knows and loves.
Highlights on kids loyalty
Woolworths Aussie Heroes celebrates the 2020 Olympics and Paralympics
08.07.2021 | News
As the official fresh food partner of the Australian Olympic team, Woolworths is ready to celebrate and experience the 2020 Tokyo Olympics and Paralympics with their customers and the most famous Aussie athletes! Discover all about our new campaign: Woolworths Aussie Heroes.
How Role Models in Sports Help Kids Stay Happy and Healthy
22.07.2021 | research
Whether you’re a Messi or a Ronaldo, or are all about Serena, LeBron or Nadal, everyone has their own sporting idol. And, nowadays, athletes are better role models than ever before. Discover how sporting heroes on loyalty programs help children and families live healthier, happier lives.
From concept ideation to manufacturing and digital activation, we design and develop 100% exclusive and bespoke loyalty campaigns. Whether you are an inspiring retailer or an impactful brand, think UNGA to engage with your community of families. Our talented little elves, craftsmen, toy makers, field researchers, trend watchers, and many more, will help you grow.
Play inspires us in everything we do – our campaigns, our products, and also our environment and work dynamics. That is how we grow. We unleash our inner child to put smiles on millions and billions of faces all over the world.