We turned kids all over the world into Little Gardeners
How? By creating fun miniature sets of seedling pots so kids could grow their favorite herbs, fruits and vegetables.
Mini seedling pots for kids to play and learn.
Children put a little seed of hope
and love in the ground
Kids were crazy about their seeds turning into larger plants
Kids learnt all about feeding them with water, light and love – and discovered that the more care they put in, the faster they’d grow. Parents played along, stimulating conversations about nature and healthy eating. And retailers benefited from the children understanding the story behind their fresh products and brand.
We increased playability by adding a little watering-can plus a fenced garden where they could store their pots as they collected them.
The result? A green-fingered frenzy that encouraged kids to grow outside and play.
We feel responsible for our actions today, and we want a better tomorrow for generations to come. We, therefore, want to help parents raise happy and educated children, all over the world.
We believe that one of the most powerful forms of education is play, so we create playful products that make education and entertainment converge.
Read more about our values