Read more news
and articles.

See all News Research

20.03.2020 | news

UNGA Nominated Twice for the Loyalty Magazine Awards 2020

Our Little Checkers and Little Chefs campaigns have been shortlisted in the Best Short-Term Loyalty Initiatives for the Loyalty Magazine Awards 2020.

17.03.2020 | research

The Benefits of Gardening for Kids

People of all ages, especially children, can enjoy growing and cultivating plants. Additionally, gardening can also be very valuable for little ones. We have listed the benefits of gardening for kids.

12.03.2020 | news

Our First Little Garden Campaign in the UK launches at M&S

Our famous ‘little’ concepts have been traveling around the globe over the last few years. On February 26, our first Little Garden in the UK and the Republic of Ireland launched at M&S.

26.02.2020 | news

Right To Play and UNGA Partner Up to Promote the Power of Play

We're moving further with our mission to enable children to grow. We're thrilled to announce that we team up with Right To Play to raise awareness about Power of Play.

07.02.2020 | news

What Happened to Playing Outside?

Children these days do not play outside their homes as much as they used to. We explain three main reasons for what happened to playing outside.

22.01.2020 | news

NRF 2020: The Hottest Retail Trends of The Year

NRF 2020 uncovered the top retail trends of the year. To be successful, retailers should focus on technology, sustainability, and data.

17.01.2020 | news

How Collaborative Play Benefits Children

Kids play to grow, and some games are more beneficial than others. Discover how collaborative play helps shape kids' personalities.

10.01.2020 | news

Why Retaining Your Existing Customers Is Important

Retaining your existing customers can rapidly increase profitability. Companies, by focusing on acquiring new customers, undervalue customer retention.

18.12.2019 | news

Our 2019 Rewind: Press Pause on the Highlights of the Year

In our 2019 rewind, we see loyalty campaigns, events and in-house activities. We crafted millions of toys and smiles. Let's rewind together.

12.12.2019

Our Recipe for the Successful Little Shop Loyalty Concept

Our creative team came up with a special recipe for our successful Little Shop concept: customers collecting miniatures of their favorite supermarket products.

06.12.2019

The Top 3 Toy Trends for 2020

Eras are changing, needs and wants vary. So what will kids ask this year and what are the toy trends for 2020 that retailers need to follow?

26.11.2019

Is the Santa Claus Myth Positive for Children’s Development?

More and more parents nowadays face the dilemma, "Should I tell my children that the Santa Claus myth is not true or should I let them believe in the tale?" We tell you all about it.

26.11.2019 | news

Working Effectively Together: A Multicultural Day at UNGA

What are cultural similarities and intercultural challenges? During the multicultural day at UNGA, we found how to be creative and innovative together.

See more

Get smart

Sign up here to receive our best stories and other interesting reads every month.