UNGA Nominated 9 Times for the International Loyalty Awards 2022

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11.03.2022 news

Have you heard the most exciting news from the loyalty world? The finalists of the International Loyalty Awards were announced and… UNGA received 9 nominations! 

The International Loyalty Awards (formerly the Loyalty Magazine Awards) celebrate excellence, innovation, and best practice in the loyalty industry across the world. UNGA’s campaigns have been nominated and won some awards over the past 5 years, and now we’re finalists again with our amazing campaigns from 2020 and 2021

Not only one, two, or three, but 7 of our UNGA campaigns are finalists in 5 different categories of the International Loyalty Awards!

UNGA & International Loyalty Awards 2022
UNGA & International Loyalty Awards 2022

Best Eco-Loyalty Initiative:

  • Bricks | Woolworths Australia
  • Discovery Garden | Woolworths Australia
  • Mi Mini Lidl | Lidl Spain
  • Mange Comme Un Champion | Carrefour France

 

Best Loyalty Programme Marketing Campaign:

  • Bricks |  Woolworths Australia

 

Best Coupon/ Voucher Based Loyalty Program (Virtual/Paper):

  • Aussie Heroes | Woolworths Australia

 

Best Social (CSR) Initiative Linked to Loyalty:

  • Little Garden 2 | Checkers South Africa

 

Best Short Term Loyalty Initiative:

  • Aussie Heroes | Woolworths Australia 
  • Little Garden | New World New Zeland

 

“Having 7 of our latest campaigns nominated to one of the most relevant loyalty awards in the world is a great achievement. These nominations only reinforce our commitment to grocery retailers around the world, always putting creativity, innovation and our love for families first.”

Daniela Molinos, UNGA Marketing Director

Trends from the International Loyalty Awards 2022

The International Loyalty Awards 2022 had the biggest response ever, proving that the importance of customer loyalty remains. From the different trends highlighted based on the product entries, two main ones can be related to the grocery retail loyalty industry:

  1. Collectibles and short-term initiatives are proving their worth as always
  2. Environmentally friendly rewards and Corporate Social Responsibility remains a strong and very well supported trend

These two trends reflect customers’ needs and expectations, but also the direction in which grocery retailers will continuously make an impact and connect with their shoppers. The nominations of UNGA’s campaigns aligned with these trends reinforce our expertise not only with family collectibles in short-term programs but our innovation and creativity to go beyond and support retailers on their sustainable mission. 

 

And the winner is…

Save the date! Winners will be announced at the awards ceremony, in London, on June 14th, 2022

For more information, visit: https://www.internationalloyaltyawards.com/

 

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